Extravaganza is UC Santa Barbara’s annual student-run music festival, hosted by AS Program Board. For 2025, we brought the event to life through “Camp X,” a nostalgic summer camp theme.
What had to be done?
As Graphics Coordinator, I worked closely with a 16-person board to develop a cohesive visual identity from early branding concepts to on-site signage, merchandise, and promotional materials.
Beyond design, I played an active role in event planning, including artist outreach and booking coordination, developing themed activations, communicating with agents to collect artist assets like EPKs, and helping with on-the-ground set-up and tear-down. This project highlights my ability to balance creative vision with hands-on logistics to help produce a large-scale event for 6,000+ students.
COMPANY
INDUSTRY
Music Entertainment
ROLE
Graphics Coordinator
Sept 2024 - May 2025
DURATION
Adobe CC Figma Procreate Google Suite
APPLICATIONS
6k+
event attendees
800+
of designed merch distributed
1000% ↑
in Instagram interactions
“Avery's creativity and dedication truly brought this event to life. Every design felt thoughtful, and she showed up with heart and reliability every step of the way. She has a unique ability to balances design talent with such strong collaboration and follow-through.”
— Grace Freese, AS Program Board Special Events Coordinator
LET’S WORK TOGETHER